Published in Dawn on September 30th 2018
Every brand has a story to tell, so said some marketing experts. What the experts failed to share is that most brands also have stories to hide. These are the stories of unjust, unlawful treatment of those who create products which are wrapped up in illusions of comfort, grandiosity and pride of possession called ‘brand’ and sold to beguiled consumers.
The stories about brands violating labour and environmental rights in poor developing countries remain on the margins and seldom make it to the mainstream media. Hence I was surprised to read a story recently in The New York Times that a home-based seamstress in Italy — the third largest economy in the EU — is paid €1 for each metre of fabric she stitches. At most she earns €24 for an entire coat which is sold by brands like Louis Vuitton and Fendi for €2,000!
Published in Dawn, September 11th , 2014
“The comfort of the rich depends upon an abundant supply of the poor.” — Voltaire
IT has been two years since Pakistan’s worst industrial disaster took place in a garment factory in Baldia Town, Karachi on Sept 9, 2012. A fire in the factory that day led to the loss of 259 precious lives and injuries to 55 workers who got trapped in the building because three out of four doors were locked from the outside. Locking the workers inside the premises is not uncommon in garment factories exporting to international buyers. An inquiry report released by the FIA as well as the case proceedings revealed violations of labour laws, safety laws and building by-laws by the factory owners and a number of state institutions.
Two notable aspects of the follow-up to this disaster are the nature of the criminal proceedings in the Sindh High Court (SHC) and the compensation to the bereaved families. Developments in both took place due to the pressure built by civil society organisations.